Category: Content Strategy
by
Tim on March 9, 2023.
When it comes to ranking on search engines like Google, your keywords fall into two major categories: branded keywords and non-branded keywords. But what is the difference, and why does it matter? In this article,...
by
Tim on March 16, 2022.
When running an eCommerce business it does not take long to realize the importance of having an SEO strategy to grow organic traffic. Whether you have launched a Shopify store or are heading up a...
by
Tim on August 12, 2019.
Growing your ecommerce store doesn’t always have to mean adding new categories and product lines. A well-planned ecommerce content strategy can do more than grow your traffic, it can build trust, loyalty to your brand,...
by
Tim on April 18, 2019.
Creating SEO-friendly content can be tricky. Many organizations have great writers that just aren’t familiar enough with SEO to write optimized copy. While other organizations spend hours editing outsourced content because the writers are not...